I would imagine most auctions want to maximize the amount bid and don't really care who buys an item/service. RSA should allow people who love to shop to have permanent accounts. For a percentage (small) of the amount raised for an auction, RSA should market an auction to known social media keywords and other channels where people love to shop for. RSA will eventually build a giant list of people who love to browse auctions looking for interesting items and thus raising the amount any auction brings in because there will be many more bidders.